The 1st Grow Summit of Safety and Coexisting in Micromobility was an event in order of Yellow May (a movement to put road safety on the agenda’s society).
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Traffic signs are important for everyone in order to maintain safety through information and instruction. We transformed them into patterns.
WHAT I DID
Art Direction
Concept
Lead Design
Visual Design
Client: Grow (Yellow and Grin)
Head of Marketing: Luiz F. Marques, Paula Nader
Art Direction/Design: Caio Nakao
Copy: Marcela Soares
Production: Beatriz Camargo, Beatriz Zaidan, Carolina Figueiredo, Fabíola Molan